Mobile app to scan label and learn about the winery behind the label. Augmented reality is simply used to display labels on live background rather than to provide additional value. Only 1 of 100 wines I had were recognized.
Although apparently based on scientific practices, this sensory wheel is not useful as it ignores the relationships between appearance, aroma, texture and flavor, hence its duplicative nature. It is interesting in the sense of showing how a useful tool can be misused and in its inventory of chocolate sensations.